Decoupled Dev Days is a small developer-focused conference for architects, developers, and business people involved in implementing decoupled Drupal architectures, digital marketing and search engine optimisation practices. We have now moved offices and are based in Cornwall, UK. We believe SEO is fundamental to business success and strive to help as many businesses achieve the position they require.

Decoupled Drupal is the use of Drupal as a content service for other non-Drupal applications, whether they are in native desktop or mobile, universal JavaScript, set-top boxes, IoT devices, conversational interfaces, or other technologies.

Mission

The mission of Decoupled Dev Days, beyond helping attendees engage and connect with people sharing their interests, is threefold:

  • Share best practices in sessions. We encourage everyone to share their experiences in both back-end development of Drupal as a content service and front-end development of non-Drupal applications consuming Drupal content, especially those in JavaScript.
  • Discuss difficult shared problems in discussions. We invite everyone to help identify and discuss shared issues in decoupling Drupal Drupal-backed front ends to gather in discussions to unblock progress in our respective communities.
  • Build open-source projects in sprints. We collaborate with contributors and members of open-source projects across the Drupal ecosystem and outside of it to build other open-source projects in code sprints that tangibly benefit our communities.
  • Digital Marketing. Offer the best SEO service to our clients to enable their success.

Conference

The conference consists of two days:

  • Saturday, August 19: Single track of sessions
  • Sunday, August 20: Code sprints and discussions

Topics include best practices in the use of Drupal as a content service, such as Drupal web services, recommended architectures and frameworks, and techniques. Other topics include the surrounding decoupled Drupal ecosystem, including SDKs, libraries, and client technologies.

Organizing team

  • Matt Davis, Mediacurrent
  • Preston So, Acquia
  • Alex Ross, NBCUniversal
  • Annie Stone, Phase2 Technology
  • Bob Kepford, Mediacurrent
  • Brian Aznar, Major League Soccer
  • Chris Hamper, Acquia
  • Jeremy Kutner, Warner Music Group
  • Mark Casias, Mediacurrent
  • Matt Grill, Acquia

Decoupled Dev Days Digital Marketing Partners

NBC Universal

Acquia

Mediacurrent

MLS

Phase 2

ATEN

Four Kitchens

Lullabot

PANTHEON

amazee.io

One major aspect of the digital marketing strategy is to implement Search Engine Optimisation which is used to drive customers to your business through online platforms.

SEO can be described as a series of steps that the SEO person undertakes that makes your website have a high rank in the search engine results. The higher rank than brings an increase in traffic to your site, thereby boosting your business and sales.

Digital marketing, although basic in its overall appearance is a very complex process that not many people will be seen to achieve a good result. Some of the more basic elements include keyword research and adding those keywords to your site for search engine to pick up. Writing good content that will be valuable to the reader that includes those keywords and attract link building opportunities to increase the trust of the particular website. The whole SEO process does go a lot more in depth and while we can provide you with the beginnings of setting your website in the correct way, it would take experts at digital marketing Cornwall to push your rankings to a place where business increases.

SEO is a large business and very competitive. There are businesses looking for experts in their field that can deliver the results they require to bring in new clients. Because there is no regulation, finding the right digital marketing company can be a difficult task. You could easily be paying out thousands of pounds and see no results if you hire someone who does not really know what they are doing.

Search Engine Optimization is undoubtedly the most cost-effective digital marketing technique when it is done right. Once you have your website in the top rankings there is no more need for paid advertising and the customers will continue to find you. Being successful in SEO depends on the level of understanding of what the search engines are looking for and this can usually be researched by reading patents and running test sites.

For any business, advertising is very essential for growth and to survive. Once a business decides to go online and get a website then it would need some search engine optimisation to make that site attract to search engines to rank it in the higher positions. SEO gives you that opportunity of a free advert, once you reach a top position where people are finding you. A good SEO provider will work to increase the chances of your website ranking at the top of a search engine result page.

Most people inputting a keyword and searching will review the top 3 to 5 positions of the results and page with a smaller number scrolling to the bottom and very few viewing page 2. You really need to be in those top positions for your website to be effective. With everyone using mobile devices and computers it would not be surprising to learn that 90%+ people look for local businesses and information online. To survive a business really needs to be in those top position and often needs a great SEO provider to get them there.